Top Tips for Creating New Keyword Groups
Overview
This article contains helpful tips for creating a comprehensive keyword group. To find out how to create keyword groups, see Creating Keyword Groups.
Adding Synonyms
When adding a new keyword group into
, try to think of as many different synonyms of the term as possible. We recommend adding the below to each of your keyword groups as a starting point:- Plurals, both with and without an apostrophe
- Elongating the word - e.g. "Engineer OR Engineering"
- Can the word or phrase be abbreviated and can you use punctuation? e.g. "Body Mass Index OR BMI OR B.M.I OR B-M-I"
- Misspellings - Think of as many common misspellings of the word as you can. e.g "Engineer OR Eginer OR Enginner OR Engneer OR Enginneer"
- Reversing the job title. - e.g. "Engineering Manager OR Manager - Engineer"
- Splitting words - e.g. "Fullstack OR Full Stack OR Full-Stack"
- Are there any other synonyms of the word or phrase? e.g. "Manager OR Leader OR Supervisor OR Head Of"
Was this helpful?
No