Amplify Dashboards: Outreach Tab

The Outreach tab of the Bullhorn Analytics prebuilt Amplify Impact & Adoption Dashboards shows how your team is using Amplify Outreach. Use it to track the messages sent and the Candidates and Client Contacts reached, see which campaigns are used most, and see how Outreach relates to submissions and placements.

This dashboard is only available to Bullhorn Amplify customers.

For definitions of each metric used in this dashboard, see Amplify Outreach Metrics Dictionary.

Accessing the Dashboards

  1. Log in to Bullhorn Analytics.

  2. Select the Dashboards module at the top of the screen.

  3. Select Open in the sidebar to view available dashboards.

  4. Select Amplify Impact & Adoption Dashboards.

  5. Select the tab you want to view.

Dashboard Toolbar

The dashboard toolbar contains options for filtering and refreshing data:

  • Refresh: Select the circular arrow icon in the top right to update all panels with the most current data from your Bullhorn system.
  • Filter: Select the filter icon to display or hide the dashboard top-level filters.

Top-Level Filters

All panels use inherited dashboard settings. The following filters apply across every tab.

Company View Filter

The company view filter controls whose data the dashboard displays by default. Select Logged in User to view your own data. If you save the dashboard with this filter active, it becomes your default view each time you open it. Select Logged in User's Group to view your team's data. This shows data for all users in your group.

Timeframe Filter

Use the date picker to select a timeframe or choose a custom date range. Every panel on the dashboard uses the selected timeframe. The default for this dashboard is Last 30 Days.

Client Filter

Use the Filter by Client dropdown to search for or select a specific client.

Dashboard Panels

Outreach Deployment

An Impact Comparison Panel that uses a bar chart to compare Outreach activity in the selected timeframe against the previous period across three measures. Each measure shows the current period against the prior period. Use this panel to see whether Outreach usage is growing. Higher values are better for all three measures.

Clicking anywhere on this panel opens a grouped view of all the panel's metrics, organized by category with a percentage change badge shown for each group. See Impact Comparison Panel Clickthrough Navigation for details.

Each section corresponds to the following metric:

  • Total Steps: A Period vs Prior Period comparison for Outreach: Total Steps.
  • Candidates Enrolled: A Period vs Prior Period comparison for Outreach: Candidates Enrolled.
  • Contacts Enrolled: A Period vs Prior Period comparison for Outreach: Contacts Enrolled.

Top Users: Outreach Total Steps

A Leaderboard Panel that ranks users by the number of outbound Outreach steps they sent, in descending order. Use this panel to identify the users who use Outreach most. Ranked by: Outreach: Total Steps.

Non-Adopters: Outreach Total Steps

A Leaderboard Panel that ranks users by the number of outbound Outreach steps they sent, in ascending order, so the users who use Outreach least appear first. These are not necessarily users with no activity. Use this panel to identify the users who use Outreach least. Ranked by: Outreach: Total Steps.

Reach out to the users at the top of this list to find out whether they need training or support to use Outreach.

Outreach: Placement Impact

A Ratio Panel that shows the percentage of total placements in the selected timeframe where the Candidate or Client Contact received at least 1 outbound Outreach step in the prior 6 months, compared against the previous period. A higher percentage is better. Use this panel to see how much of your placement activity Outreach is involved in. The panel displays the ratio Outreach Impact.

For the ratio definition, see the Ratios section of the Amplify Outreach Metrics Dictionary.

Key Metrics Assisted by Outreach: This Period vs Last Period

An Impact Comparison Panel that uses comparison bars to compare the submissions and placements assisted by Outreach in the selected timeframe against the previous period. Higher values are better for all three measures. Use this panel to see whether Outreach is helping to drive submissions and placements.

Clicking anywhere on this panel opens a grouped view of all the panel's metrics, organized by category with a percentage change badge shown for each group. See Impact Comparison Panel Clickthrough Navigation for details.

The panel tracks the following measures:

  • CVs Sent / Client Submissions: A Period vs Prior Period comparison for CVs / Client Subs: Outreach Assisted.
  • Shortlists / Internal Submissions: A Period vs Prior Period comparison for Internal Subs: Outreach Assisted.
  • Placements: A Period vs Prior Period comparison for Placements: Outreach Assisted.

Outreach Campaigns Usage

A Small Data Grid, displayed as a bar chart, that shows the number of outbound Outreach steps sent in the selected timeframe for each Outreach campaign. Use this panel to see which campaigns your team uses most, and which are rarely used. The panel shows the metric Outreach: Total Steps by Amplify Events Automation Name. For the attribute definition, see the Outreach Attributes section of the Amplify Outreach Metrics Dictionary.

Review rarely used campaigns to see whether they need updating or promoting to your team.

Performance Snapshot

A Performance Snapshot Grid that shows the key Outreach metrics and ratio by group and user. Expand a group to see the users within it. Scroll across to see all columns. Use this panel to compare Outreach adoption across teams and individuals. The grid shows the following metrics and ratio:

  • Outreach: Total Steps
  • Outreach: Contacts Enrolled
  • Outreach: Candidates Enrolled
  • Internal Subs: Outreach Assisted
  • CVs / Client Subs: Outreach Assisted
  • Placements: Outreach Assisted
  • Outreach Impact (ratio)